Making a shift, making a career

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Some time ago, I started taking steps toward a shift in my career. While I was excited about the possibilities and knew it would be beneficial, I was not able to move forward with it at that time.

Fortunately, things have changed, and now I can!

Over the next month or two, I'll be working on getting back into doing marketing content writing again. While I'll still be doing a lot of white papers, one-sheets, and other marketing assets, I will be restructuring the work I do in order to include bigger diversity in content marketing as well as moving into a niche.

I'm not going to get into details quite yet, since there's still a lot to do in order to finalize the plan and launch the business. (Yes, it will be an actual factual business, y'all!) But as we get closer to the launch, I'll definitely be sharing it here, and might do a little (not much) plugging, especially at the beginning.

One of the reasons I'm making this change is because I've been thinking about the longevity of my career. I like what I do right now. The content I write is fun and interesting, and serves me well. But if I stick with what I currently have, I'll be stuck where I currently am. In order to continue advancing my career, I have to take this next (kind of scary) step.

So I'm giving myself a promotion.

Essentially, moving in this direction is a way of branching out, making my work more relevant to the industry, and ensuring that I can continue doing what I love.

I don't know how it's going to go, but it's happening either way. 2016 is going to be an adventurous year.